Transfer graphic article

DETAILED DESCRIPTION Referring to FIG.
1, article 100 comprises a continuous carrier film 2, such as paper with first adhesive layer 3 adhered to carrier surface 12.
Graphic design 4 is adhered to first adhesive layer 3 at first surface portions 20.
A continuous second adhesive layer 5 is adhered to graphic design 4 and exposed surface portions 15 of first adhesive layer 3, i.
e.
, those portions not covered by graphic design 4.
In FIG.
2, article 100 has been applied to the surface of a substrate 8 with pressure such as may be exerted by a hand drawn squeegee or roller.
Development is accomplished by, for example, applying a peeling force, here shown as being from right to left, to carrier film 2.
The adhesion between surface 12 of carrier film 2 and first adhesive layer 3 exceeds the adhesion between the graphic design 4 and first surface portions of first adhesive layer 3 as at 20.
Furthermore, the adhesion between exposed sections of first adhesive layer 3 and second segments 7 of the second adhesive layer exceeds the adhesion between segments 7 and substrate 8.
These adhesion differentials, together with the fracture force of second adhesive 5 permit article 100 to cleave along the edges of graphic design 4 and adhesive sections 5a of the second adhesive layer and at the interface between graphic design 4 and first adhesive layer 3.
The adhesion between first adhesive layer 3 and graphic design 4 is less than the adhesion between graphic design 4 and underlying adhesive sections 5a of the second adhesive layer, and also is less than the adhesion between those same adhesive sections 5a and substrate 8.
As a consequence, article 100 splits as shown in FIG.
2 leaving only graphic design 4 and adhesive sections 5a of the second adhesive layer on the surface of substrate 8.
That portion of article 100 remaining after such separation may then be discarded.
The carrier may be transparent to visible light to aid in accurately positioning the article of the invention on a substrate, and should be mutually compatible with first adhesive layer 3 so that there is no degradation of the bond between the two